January 7, 2015

Notes On Social Websites

What makes a good or ideal social website?

this isn't in any particular order
some of these things may not even be relevant or important

product/service
consumer participation
- funding
- user feedback for production/development
- user generated content
- collaboration
- purchasing
marketing
- testimonials (like a picture of your dinner on Instagram)

How do we filter out the bad content?

http://omnichannel.me/what-is-omnichannel/

How do we develop communities?  How does a social website foster that community?

clear what you can do on it
reward/ranking system
contests

Amazon reviews
pyramid marketing
self sustaining
right level of privacy
relevance
instructional material
universal appeal - broad reach
end goal or purpose
internet as a tool


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