January 25, 2015

Plato vs. current marketing gurus

I analyzed three articles describing important factors for a website through the lens of Plato's philosophy:

The Slanted Lens

An important point we did not initially touch on in class but that we did later was share ability. Point 7 in this article focuses on that. The articles and content on a site should have a button that the reader can quickly share with.

Forbes

This article touched on the idea of focusing efforts on SlideShare, which is a page that people are able to comment on businesses or business topics. The engagement between the expert and the user is an essential element as well as the interaction between users.

Smart Insights

The first point in this article was to make a good first impression. This is just like what Plato talked about when he explained that something should be easily understood by the user very quickly. The site visitor should be able to find out quickly what the site is about and whether they will trust it.

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