Developing through authentic choices -- we are encouraged to actualize definite possibilities that may require giving up others; to make hard choices in the moment, because we are caring for many; and to actualize the best possibilities sensed.
Heidegger emphasized the importance of caring about things. This ties in to a previous recommendation for qualtrics.com to build rich user profiles. As Qualtrics collects more information on their customers, it is better able to tailor content and the experience to them. After their profiles are complete, the landing page can change from the standard landing page to a specific page to what this user is engaged in. It is important to not add complexity to their experience but for it to be simple and natural.
On their new landing page, they can view recent, relevant articles, dashboards for their surveys, and upcoming events that they may be interested in. Concern for certain things leads to authentic action.
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